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Amaya to Change Name to ‘The Stars Group’ and go on to Toronto, ultimately

16th March

PokerStars’ parent business Amaya has announced it promises to simply take the name of its most valuable child. The online gaming business that’s home to the planet’s poker site that is largest will call itself ‘The Stars Group Inc.’

Amaya is going to be moving to Toronto and changing its name, marking a new era in the business’s history, one with distance from the beleaguered founder and former president and CEO David Baazov.

The move seeks to capitalize on the brand recognition of its most asset that is famous and, possibly, distance itself from bad press surrounding former chairman and CEO David Baazov, who is embroiled in legal troubles.

Information of the impending name-change was announced as Amaya delivered its Q1 report that is financial. Additionally revealed that the business would be relocating from Montreal to Toronto, a move … Read More »